Home Instead Franchise Cost, Revenue and Closure Rate (2026 FDD)
Home Instead is one of the franchises we compare in our non-medical home care guide. Here is what it costs to open, what it charges every month, what its franchisees report taking in, and how many outlets closed in a year.
Where these numbers come from
The figures come from Home Instead's 2026 Franchise Disclosure Document (FDD), the document every franchisor must give buyers before they sign. Revenue figures are sales as the brand reports them, before royalties and costs. They are not profit, and not a promise of what you would earn.
Preview: figures awaiting verification
Some numbers on this page haven't been checked against their sources yet.
What it costs
- Initial investment (FDD Item 7, includes the franchise fee)
- $92,640 – $350,550Pending verificationSourceHome Instead 2026 FDD (Minnesota CARDS), issued April 29, 2026(opens in a new tab)Tier 1 · Primary source · Accessed October 31, 2026Last verified October 31, 2026FDD Item 7. Includes the $54,000–$56,250 franchise fee and $28,840–$187,000 of working capital for three months. Item 7 estimates first-year insurance at $5,000–$15,000, possibly not including workers' comp, and notes California's workers' comp rates are typically higher than most states'.
- Franchise fee
- $54,000Pending verificationSourceHome Instead 2026 FDD (Minnesota CARDS), issued April 29, 2026(opens in a new tab)Tier 1 · Primary source · Accessed October 31, 2026Last verified October 31, 2026FDD Item 5. Veterans pay $43,200 (20% off). Training and lodging for two people are included.
- Royalty
- 5% of revenuePending verificationSourceHome Instead 2026 FDD (Minnesota CARDS), issued April 29, 2026(opens in a new tab)Tier 1 · Primary source · Accessed October 31, 2026Last verified October 31, 2026FDD Item 6: 5% of gross sales.
- Marketing fund
- 2% of revenuePending verificationSourceHome Instead 2026 FDD (Minnesota CARDS), issued April 29, 2026(opens in a new tab)Tier 1 · Primary source · Accessed October 31, 2026Last verified October 31, 2026FDD Item 6: marketing fund, 2% of monthly gross sales.
- Fixed monthly fees
- $500 a monthPending verificationSourceHome Instead 2026 FDD (Minnesota CARDS), issued April 29, 2026(opens in a new tab)Tier 1 · Primary source · Accessed October 31, 2026Last verified October 31, 2026FDD Item 6: technology fee of $500 a month. Required systems billed through the franchisor add $177–$1,861 a month depending on size.
Compared with starting your own
- Home Instead initial investment
- $92,640 – $350,550Pending verificationSourceHome Instead 2026 FDD (Minnesota CARDS), issued April 29, 2026(opens in a new tab)Tier 1 · Primary source · Accessed October 31, 2026Last verified October 31, 2026FDD Item 7. Includes the $54,000–$56,250 franchise fee and $28,840–$187,000 of working capital for three months. Item 7 estimates first-year insurance at $5,000–$15,000, possibly not including workers' comp, and notes California's workers' comp rates are typically higher than most states'.
- Independent non-medical home care startup cost
- $25,165 – $70,165*Pending verificationSourcesCalifornia Secretary of State — LLC (domestic) forms and fees(opens in a new tab)Tier 1 · Primary source · Accessed October 31, 2026California Franchise Tax Board — limited liability company(opens in a new tab)Tier 1 · Primary source · Accessed October 31, 2026California Department of Social Services — Home Care Services application fees(opens in a new tab)Tier 1 · Primary source · Accessed October 31, 2026California Department of Social Services — Information for Home Care Aides (registry application)(opens in a new tab)Tier 1 · Primary source · Accessed October 31, 2026Insureon — Non-medical home care (personal care aides) insurance cost (updated October 29, 2026)(opens in a new tab)Tier 2 · Industry report · Accessed October 31, 2026California Division of Workers' Compensation — Employer information(opens in a new tab)Tier 1 · Primary source · Accessed October 31, 2026Home Instead 2026 FDD (Minnesota CARDS), issued April 29, 2026(opens in a new tab)Tier 1 · Primary source · Accessed October 31, 2026Always Best Care Senior Services 2026 FDD (Minnesota CARDS), issued April 13, 2026(opens in a new tab)Tier 1 · Primary source · Accessed October 31, 2026Right at Home 2026 FDD (Minnesota CARDS), issued March 31, 2026(opens in a new tab)Tier 1 · Primary source · Accessed October 31, 2026Last verified October 31, 2026Computed from 10 startup budget line items: lean plan low to professional plan high. Some lines are not sourced yet and are excluded.
The independent figure is our startup budget from the guide, lean plan low to professional plan high, with no franchise fee and no royalties afterwards. * Some startup lines aren't sourced yet and are left out, so the real figure is higher.
What franchisees report taking in (FDD Item 19)
Item 19 reports 2025 gross sales for 611 U.S. franchises, mostly open more than 15 years, plus a count of franchises in each sales band by tenure; the young-franchise rows are counts, not averages.
- Franchises 1–2 years old with 2025 gross sales under $500,000 (7 of 14 franchises in that tenure group)7Pending verificationSourceHome Instead 2026 FDD (Minnesota CARDS), issued April 29, 2026(opens in a new tab)Tier 1 · Primary source · Accessed October 31, 2026Last verified October 31, 2026Of the 14 franchises with 1–2 years' tenure, 7 had gross sales under $500,000, 5 had $500,000–$999,999 and 2 had $1,000,000–$1,499,999. FDD Item 19. Gross sales before royalties, caregiver wages and all other expenses — not profit. Excludes affiliate-owned businesses, 15 franchises opened after January 1, 2025, franchises that closed in 2025 and 4 terminated locations. Some franchised businesses have earned this amount; your results may differ.
- Franchises 3–4 years old with 2025 gross sales under $1,000,000 (8 of 17 franchises in that tenure group)8Pending verificationSourceHome Instead 2026 FDD (Minnesota CARDS), issued April 29, 2026(opens in a new tab)Tier 1 · Primary source · Accessed October 31, 2026Last verified October 31, 2026Of the 17 franchises with 3–4 years' tenure: 3 under $500,000, 5 at $500,000–$999,999, 4 at $1,000,000–$1,499,999, 3 at $1,500,000–$1,999,999 and 2 at $2,000,000–$2,999,999. FDD Item 19. Gross sales before royalties, caregiver wages and all other expenses — not profit. Excludes affiliate-owned businesses, 15 franchises opened after January 1, 2025, franchises that closed in 2025 and 4 terminated locations. Some franchised businesses have earned this amount; your results may differ.
- Median 2025 gross sales, all 611 U.S. franchises — mature system: 411 of them have 21+ years' tenure (revenue, not profit)$2,352,450.95 a yearPending verificationSourceHome Instead 2026 FDD (Minnesota CARDS), issued April 29, 2026(opens in a new tab)Tier 1 · Primary source · Accessed October 31, 2026Last verified October 31, 2026Lowest $38,465.40, highest $13,070,342.40. FDD Item 19. Gross sales before royalties, caregiver wages and all other expenses — not profit. Excludes affiliate-owned businesses, 15 franchises opened after January 1, 2025, franchises that closed in 2025 and 4 terminated locations. Some franchised businesses have earned this amount; your results may differ.
- Average 2025 gross sales, all 611 U.S. franchises — mature system (revenue, not profit)$2,750,875.94 a yearPending verificationSourceHome Instead 2026 FDD (Minnesota CARDS), issued April 29, 2026(opens in a new tab)Tier 1 · Primary source · Accessed October 31, 2026Last verified October 31, 2026242 of 611 (39%) met or exceeded the average. Average client hours served: 79,658. FDD Item 19. Gross sales before royalties, caregiver wages and all other expenses — not profit. Excludes affiliate-owned businesses, 15 franchises opened after January 1, 2025, franchises that closed in 2025 and 4 terminated locations. Some franchised businesses have earned this amount; your results may differ.
Copied exactly from the brand's disclosure. These are sales before royalties, wages and other costs, not profit.
Outlets and closures (FDD Item 20)
- Franchised outlets at the start of 2025
- 619Pending verificationSourceHome Instead 2026 FDD (Minnesota CARDS), issued April 29, 2026(opens in a new tab)Tier 1 · Primary source · Accessed October 31, 2026Last verified October 31, 2026Closures = terminations + non-renewals + outlets that stopped operating in 2025 (FDD Item 20, Table 3). 2025 closures: 4 terminations and 4 ceased operations; 2 outlets reacquired by the franchisor are not counted.
- Franchised outlets at the end of 2025
- 626Pending verificationSourceHome Instead 2026 FDD (Minnesota CARDS), issued April 29, 2026(opens in a new tab)Tier 1 · Primary source · Accessed October 31, 2026Last verified October 31, 2026Closures = terminations + non-renewals + outlets that stopped operating in 2025 (FDD Item 20, Table 3). 2025 closures: 4 terminations and 4 ceased operations; 2 outlets reacquired by the franchisor are not counted.
- Closed during the year (terminated, not renewed, or stopped operating)
- 8Pending verificationSourceHome Instead 2026 FDD (Minnesota CARDS), issued April 29, 2026(opens in a new tab)Tier 1 · Primary source · Accessed October 31, 2026Last verified October 31, 2026Closures = terminations + non-renewals + outlets that stopped operating in 2025 (FDD Item 20, Table 3). 2025 closures: 4 terminations and 4 ceased operations; 2 outlets reacquired by the franchisor are not counted.
- Closure rate (our calculation)
- 1.3%Pending verificationSourceHome Instead 2026 FDD (Minnesota CARDS), issued April 29, 2026(opens in a new tab)Tier 1 · Primary source · Accessed October 31, 2026Last verified October 31, 2026Our calculation: 8 closures ÷ 619 franchised outlets at the start of 2025. Closures = terminations + non-renewals + outlets that stopped operating in 2025 (FDD Item 20, Table 3). 2025 closures: 4 terminations and 4 ceased operations; 2 outlets reacquired by the franchisor are not counted.
The closure rate is closures divided by franchised outlets at the start of the year. Outlets sold to a new owner aren't counted as closures. Closure rates for every brand.
Risk Meter for non-medical home care
2.7 out of 5 (Moderate risk)
The score covers the kind of business, not this brand alone, from 6 factors with data (1 is the lowest risk). See every factor · How we score risk
What the franchise gives you
- The largest brand here, with 611 U.S. franchises reporting in 2025
- Training, materials and lodging for two people included in the franchise fee
- A start-up kit with branded materials and basic equipment
- A refundable-in-part deposit option to reserve a market before signing
The Non-Medical Home Care guide · Non-Medical Home Care franchise vs. independent · All franchise brands