Fresh Coat Franchise Cost, Revenue and Closure Rate (2026 FDD)
Fresh Coat is one of the franchises we compare in our residential painting guide. Here is what it costs to open, what it charges every month, what its franchisees report taking in, and how many outlets closed in a year.
Where these numbers come from
The figures come from Fresh Coat's 2026 Franchise Disclosure Document (FDD), the document every franchisor must give buyers before they sign. Revenue figures are sales as the brand reports them, before royalties and costs. They are not profit, and not a promise of what you would earn.
Preview: figures awaiting verification
Some numbers on this page haven't been checked against their sources yet.
What it costs
- Initial investment (FDD Item 7, includes the franchise fee)
- $86,150 – $125,250Pending verificationSourceFresh Coat 2026 FDD (Minnesota CARDS), issued April 17, 2026(opens in a new tab)Tier 1 · Primary source · Accessed October 30, 2026Last verified October 30, 2026FDD Item 7. Includes $54,900 paid to the franchisor.
- Franchise fee
- $54,900Pending verificationSourceFresh Coat 2026 FDD (Minnesota CARDS), issued April 17, 2026(opens in a new tab)Tier 1 · Primary source · Accessed October 30, 2026Last verified October 30, 2026FDD Item 5: for a population of 175,000–200,000, plus $500 per extra 1,000 people. Veterans can get up to 15% off.
- Royalty
- 6% of revenuePending verificationSourceFresh Coat 2026 FDD (Minnesota CARDS), issued April 17, 2026(opens in a new tab)Tier 1 · Primary source · Accessed October 30, 2026Last verified October 30, 2026FDD Item 6: 6% on the first $1 million a year, stepping down to 4%. Minimum $500 a month in year one, then $1,000.
- Marketing fund
- 2% of revenuePending verificationSourceFresh Coat 2026 FDD (Minnesota CARDS), issued April 17, 2026(opens in a new tab)Tier 1 · Primary source · Accessed October 30, 2026Last verified October 30, 2026FDD Item 6: national branding fund, $350 monthly minimum. Separately, you must spend the greater of 10% of revenue or $3,000 a month on local advertising for the first three years.
- Fixed monthly fees
- $499 a monthPending verificationSourceFresh Coat 2026 FDD (Minnesota CARDS), issued April 17, 2026(opens in a new tab)Tier 1 · Primary source · Accessed October 30, 2026Last verified October 30, 2026FDD Item 6: technology and software license fee.
Compared with starting your own
- Fresh Coat initial investment
- $86,150 – $125,250Pending verificationSourceFresh Coat 2026 FDD (Minnesota CARDS), issued April 17, 2026(opens in a new tab)Tier 1 · Primary source · Accessed October 30, 2026Last verified October 30, 2026FDD Item 7. Includes $54,900 paid to the franchisor.
- Independent residential painting startup cost
- $2,728 – $12,016*Pending verificationSourcesSmartService — Painting business equipment guide (updated Aug 11, 2026)(opens in a new tab)Tier 3 · Guide or blog · Accessed October 30, 2026Zack Academy — Lead Renovator Certification Initial, La Mesa, CA, November 19, 2026 (provider: World Inspections, Ltd)(opens in a new tab)Tier 1 · Primary source · Accessed October 30, 2026US EPA — RRP Program: renovator training(opens in a new tab)Tier 1 · Primary source · Accessed October 30, 2026US EPA — RRP Program: firm certification(opens in a new tab)Tier 1 · Primary source · Accessed October 30, 2026California Secretary of State — Business entities fee schedule (Rev. 06/2018)(opens in a new tab)Tier 1 · Primary source · Accessed October 30, 2026Jobber — Pricing(opens in a new tab)Tier 1 · Primary source · Accessed October 30, 2026ZenBusiness — How much it costs to start a painting business (updated Feb 9, 2026)(opens in a new tab)Tier 3 · Guide or blog · Accessed October 30, 2026CSLB — List of fees(opens in a new tab)Tier 1 · Primary source · Accessed October 30, 2026Sprayers and Parts — Graco 17C310 390 PC Electric Airless Sprayer(opens in a new tab)Tier 1 · Primary source · Accessed October 30, 2026Sprayers and Parts — Graco 17C313 390 PC Electric Airless Sprayer, Hi-Boy(opens in a new tab)Tier 1 · Primary source · Accessed October 30, 2026Last verified October 30, 2026Computed from 9 startup budget line items: lean plan low to professional plan high. Some lines are not sourced yet and are excluded.
The independent figure is our startup budget from the guide, lean plan low to professional plan high, with no franchise fee and no royalties afterwards. * Some startup lines aren't sourced yet and are left out, so the real figure is higher.
What franchisees report taking in (FDD Item 19)
Item 19 reports 2024 and 2025 Gross Revenue and gross profit percentage (after paint and direct labor only) by quartile for 62 franchises that met its reporting rules; 27% reached the 2025 average.
- Average annual Gross Revenue, 2025, 62 franchises open at least a year (not profit)$751,964 a yearPending verificationSourceFresh Coat 2026 FDD (Minnesota CARDS), issued April 17, 2026(opens in a new tab)Tier 1 · Primary source · Accessed October 31, 2026Last verified October 31, 2026Gross Revenue before costs, not profit. Covers 62 of 182 franchises: those open at least a year, run full time in the U.S., reporting all 12 months of 2025 and sending income statements by March 30, 2026. The FDD says: "Your individual results may differ." 27% reached this average.
- Median annual Gross Revenue, 2025, same 62 franchises (not profit)$653,107 a yearPending verificationSourceFresh Coat 2026 FDD (Minnesota CARDS), issued April 17, 2026(opens in a new tab)Tier 1 · Primary source · Accessed October 31, 2026Last verified October 31, 2026Gross Revenue before costs, not profit. Covers 62 of 182 franchises: those open at least a year, run full time in the U.S., reporting all 12 months of 2025 and sending income statements by March 30, 2026. The FDD says: "Your individual results may differ."
- Average annual Gross Revenue of the top quartile, 2025, 15 franchises (not profit)$1,477,436 a yearPending verificationSourceFresh Coat 2026 FDD (Minnesota CARDS), issued April 17, 2026(opens in a new tab)Tier 1 · Primary source · Accessed October 31, 2026Last verified October 31, 2026Gross Revenue before costs, not profit. Covers 62 of 182 franchises: those open at least a year, run full time in the U.S., reporting all 12 months of 2025 and sending income statements by March 30, 2026. The FDD says: "Your individual results may differ."
- Average annual Gross Revenue of the bottom quartile, 2025, 15 franchises (not profit)$291,457 a yearPending verificationSourceFresh Coat 2026 FDD (Minnesota CARDS), issued April 17, 2026(opens in a new tab)Tier 1 · Primary source · Accessed October 31, 2026Last verified October 31, 2026Gross Revenue before costs, not profit. Covers 62 of 182 franchises: those open at least a year, run full time in the U.S., reporting all 12 months of 2025 and sending income statements by March 30, 2026. The FDD says: "Your individual results may differ." The lowest franchise reported $106,847.
Copied exactly from the brand's disclosure. These are sales before royalties, wages and other costs, not profit.
Outlets and closures (FDD Item 20)
- Franchised outlets at the start of 2025
- 187Pending verificationSourceFresh Coat 2026 FDD (Minnesota CARDS), issued April 17, 2026(opens in a new tab)Tier 1 · Primary source · Accessed October 31, 2026Last verified October 31, 2026Closures = terminations + non-renewals + outlets that stopped operating in 2025 (FDD Item 20, Table 3). 2025 closures: 13 terminations, 1 non-renewal and 7 ceased operations; 7 outlets reacquired by the franchisor are not counted.
- Franchised outlets at the end of 2025
- 182Pending verificationSourceFresh Coat 2026 FDD (Minnesota CARDS), issued April 17, 2026(opens in a new tab)Tier 1 · Primary source · Accessed October 31, 2026Last verified October 31, 2026Closures = terminations + non-renewals + outlets that stopped operating in 2025 (FDD Item 20, Table 3). 2025 closures: 13 terminations, 1 non-renewal and 7 ceased operations; 7 outlets reacquired by the franchisor are not counted.
- Closed during the year (terminated, not renewed, or stopped operating)
- 21Pending verificationSourceFresh Coat 2026 FDD (Minnesota CARDS), issued April 17, 2026(opens in a new tab)Tier 1 · Primary source · Accessed October 31, 2026Last verified October 31, 2026Closures = terminations + non-renewals + outlets that stopped operating in 2025 (FDD Item 20, Table 3). 2025 closures: 13 terminations, 1 non-renewal and 7 ceased operations; 7 outlets reacquired by the franchisor are not counted.
- Closure rate (our calculation)
- 11.2%Pending verificationSourceFresh Coat 2026 FDD (Minnesota CARDS), issued April 17, 2026(opens in a new tab)Tier 1 · Primary source · Accessed October 31, 2026Last verified October 31, 2026Our calculation: 21 closures ÷ 187 franchised outlets at the start of 2025. Closures = terminations + non-renewals + outlets that stopped operating in 2025 (FDD Item 20, Table 3). 2025 closures: 13 terminations, 1 non-renewal and 7 ceased operations; 7 outlets reacquired by the franchisor are not counted.
The closure rate is closures divided by franchised outlets at the start of the year. Outlets sold to a new owner aren't counted as closures. Closure rates for every brand.
Risk Meter for residential painting
3.7 out of 5 (Elevated risk)
The score covers the kind of business, not this brand alone, from 6 factors with data (1 is the lowest risk). See every factor · How we score risk
What the franchise gives you
- Owners typically open 1 to 4 months after signing, per FDD Item 11
- Initial training program before opening
- Rebates of the franchise fee if you reach set revenue goals (FDD Item 5)
- Up to 15% off the franchise fee for qualifying veterans
The Residential Painting guide · Residential Painting franchise vs. independent · All franchise brands