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Free guide

Kids Sports and Enrichment Business

A no-storefront business that runs weekly sports or STEM classes for children at preschools, schools, parks and rec centers, taught by you or by part-time coaches you hire.

Figures last verified October 31, 2026

$227 – $1,042*

Startup cost

Coming soon

Time to first revenue

Moderate

Difficulty

Moderate

Physical demand

Yes

Can run solo

School-year classes plus summer camps; outdoor classes depend on weather

Seasonality

* Startup cost excludes budget lines we haven't sourced yet.

Risk Meter

Eight factors from this guide's own data, each scored 1 (lowest risk) to 5 (highest). Every score shows why.

Overall risk

Moderate

2.5 out of 5

Average of 6 of 8 factors, weighted equally. 1 is the lowest risk and 5 the highest. It measures risk, not how much you'll earn, and it isn't a prediction. How we score risk.

Franchise vs. Independent

Same type of business. Two very different paths.

5-year totals assume $59,800–$186,160 in yearly revenue (our forecast presets at full volume), the same sourced operating costs (insurance, software, fees) on both paths, and both the lean and professional independent plans. Franchise investment figures come from each brand's disclosure (FDD Item 7) and already include the franchise fee. * Excludes independent startup lines we haven't sourced yet. Adjust the assumptions.

What franchisees report taking in

From each brand's own disclosure (FDD Item 19), copied exactly. These are gross sales before royalties and costs, not profit, and not a promise of what you will earn.

  • Soccer Shots

    Item 19 reports 2025 gross sales by number of territories owned, per territory and for early-stage owners, and also gives average expenses and net income from unaudited franchisee reports.

    • Average 2025 gross sales, single-territory franchisees (57 franchisees open at least 9 months of 2025; gross sales, not profit)$222,830.36 a year
    • Median 2025 gross sales, single-territory franchisees (same 57 franchisees; gross sales, not profit)$189,389.95 a year
    • Median 2025 gross sales per territory, all reporting franchisees (149 franchisees; each territory about 500,000 people; gross sales, not profit)$221,755.90 a year
    • Average 2025 gross sales, early-stage single-territory franchisees open under 23 months (3 franchisees; gross sales, not profit)$75,140.35 a year
  • i9 Sports (youth leagues)

    Item 19 reports 2025 registration revenue (average, median, halves and by number of venues) for 213 units, plus an income statement for 129 units for October 2024–September 2025.

    • Average 2025 registration revenue per unit (213 units operating all of 2025; registration sales, not profit)$458,817 a year
    • Median 2025 registration revenue per unit (same 213 units; not profit)$359,546 a year
    • Average 2025 registration revenue, bottom half of units (106 units; not profit)$195,257 a year
    • Average 2025 registration revenue, units running 1 venue (21 units; not profit)$149,590 a year
  • Amazing Athletes

    Item 19 reports 2025 gross revenue, gross profit and net income after royalties per franchise owner (many own several territories), by quartile and for one-unit owners, plus two affiliate-owned outlets.

    • Average 2025 gross revenue per franchise owner, all reporting owners (62 owners, many with several territories; gross sales, not profit)$257,984 a year
    • Median 2025 gross revenue per franchise owner (same 62 owners; not profit)$214,219 a year
    • Average 2025 gross revenue, top half of owners with one territory (20 owners; not profit)$257,089 a year
    • Average 2025 gross revenue, bottom half of owners with one territory (20 owners; not profit)$115,044 a year
  • Snapology (STEM, mobile)

    Item 19 reports 2025 gross sales by quartile for 53 full-time mobile franchises, and for a 29-unit subset with the territory size now offered (50,000 children or fewer).

    • Average 2025 gross sales, full-time mobile franchises with territories of 50,000 children or fewer (29 units, the size now offered; not profit)$77,917 a year
    • Median 2025 gross sales, same 29 units (not profit)$51,447 a year
    • Average 2025 gross sales, top quarter of all full-time mobile franchises (13 units; not profit)$279,820 a year
    • Average 2025 gross sales, bottom quarter of all full-time mobile franchises (14 units; not profit)$20,842 a year

What a franchise does give you

Franchises cost more, but the fees buy real things. Weigh them honestly.

  • Long-running preschool soccer curriculum (franchising since 2005)
  • 4–5 day initial training for two people
  • Online enrollment system and website provided through the software fee
  • Run from home with no facility lease in the FDD estimate
  • Large, growing league brand (264 to 294 franchised units in 2025)
  • Franchisor call center handles registrations and parent questions
  • Mandatory group insurance program covers players, coaches and abuse claims
  • Lower-upfront 5-year option with a monthly franchise fee
  • Multi-sport curriculum for ages 18 months to 12 years, taught at preschools and schools
  • Starter equipment kit, uniforms and curriculum videos supplied
  • In-territory business coaching visits for first-time owners
  • Discounts for veterans and educators
  • STEM curriculum (LEGO building, robotics, coding, animation) rather than sports
  • Initial training for you and one more manager with no training fee
  • Initial inventory and grand-opening marketing handled through the franchisor
  • Part of a larger kids-brand group (Unleashed Brands)

Going independent means

  • You keep 100% of what you earn after costs — no royalties.
  • You build your own brand, systems, and customer base.
  • You need more self-reliance, especially in the first year.

Startup Budget

One-time costs to launch, from cited sources. Totals are added up from the lines below.

Kids Sports and Enrichment startup budget, lean start
ItemLowMidHigh
LLC filing (California Articles of Organization, Form LLC-1)$70$70$70
City business license or business tax registrationData coming soon
Your own fingerprint background check through California DOJ (Live Scan)$49$49$49
Starter class equipment (example: a 12-pack of size 3 soccer balls with pump)$108$108$108
Simple website with class schedule and online sign-upData coming soon
Marketing launch (flyers for preschools, rec-guide listings, local parent groups)Data coming soon
Total (sourced lines only)$227$227$227

Share of mid estimate

  • LLC filing (California Articles of Organization, Form LLC-1)31%
  • Your own fingerprint background check through California DOJ (Live Scan)22%
  • Starter class equipment (example: a 12-pack of size 3 soccer balls with pump)47%

Budget spreadsheet

Every line with its sources, included in the complete kit.

The total leaves out 3 lines we haven't sourced yet. We don't guess.

24-Month Forecast

An example to plan with. Every assumption is yours to change.

This is an estimate, not a prediction

A 'job' here is one child enrolling in a multi-week class session. Ticket is the low end of the Long Beach 6-week class fees. New enrollments per week, ramp-up, the seasonality curve and the 35% for coach pay, venue shares, shirts, payment fees and equipment are our assumptions, not operator data. Change any assumption to match your market. Your results will differ.

Break-even
Month 1
Year-1 revenue
$35,373
Year-2 profit
$36,374
Show monthly table
MonthJobsRevenueCostsProfitCumulative cash
1 (Mar)9.5$1,096$592$505$278
2 (Apr)13.0$1,495$731$764$1,041
3 (May)16.5$1,894$871$1,023$2,064
4 (Jun)18.1$2,084$937$1,147$3,211
5 (Jul)21.3$2,446$1,064$1,382$4,593
6 (Aug)17.1$1,966$896$1,070$5,663
7 (Sep)27.6$3,171$1,318$1,853$7,516
8 (Oct)33.8$3,887$1,568$2,319$9,835
9 (Nov)33.9$3,896$1,572$2,324$12,159
10 (Dec)33.3$3,833$1,549$2,283$14,442
11 (Jan)40.2$4,621$1,825$2,796$17,238
12 (Feb)43.3$4,983$1,952$3,031$20,269
13 (Mar)47.7$5,482$2,127$3,355$23,624
14 (Apr)47.7$5,482$2,127$3,355$26,979
15 (May)47.7$5,482$2,127$3,355$30,334
16 (Jun)43.3$4,983$1,952$3,031$33,366
17 (Jul)43.3$4,983$1,952$3,031$36,397
18 (Aug)30.3$3,488$1,429$2,059$38,456
19 (Sep)43.3$4,983$1,952$3,031$41,487
20 (Oct)47.7$5,482$2,127$3,355$44,842
21 (Nov)43.3$4,983$1,952$3,031$47,874
22 (Dec)39.0$4,485$1,778$2,707$50,581
23 (Jan)43.3$4,983$1,952$3,031$53,612
24 (Feb)43.3$4,983$1,952$3,031$56,643

Assumptions

Chemicals, fuel, and other per-job costs.

Starts at the insurance we've sourced, divided by 12.

Starts at the lean plan's mid estimate (sourced lines only).

Seasonality by month

1 = an average month. 1.3 = 30% busier.

Pricing

What customers typically pay, from large-sample cost data.

What customers pay

What similar businesses take in

Context only, not a promise of what you will earn. Government figures cover every business in the industry; guide figures are rougher. Tap the source icon to see which is which. These are revenue, before costs.

  • Average yearly receipts per sports and recreation instruction firm with fewer than 5 employees (NAICS 611620, U.S. employer firms, 2022)$240,504 a year
  • Average yearly receipts per sports and recreation instruction firm with fewer than 5 employees in California (NAICS 611620, employer firms, 2022)$261,977 a year
  • Average yearly receipts per nonemployer (solo, no payroll) educational services business (NAICS 611, all educational services, U.S., 2024)$18,746 a year

Key Risks and How to Manage Them

  • Coaching small children is physical work

    If you teach the classes yourself, you will be bending, kneeling, jogging and carrying equipment bags outdoors, often in heat, several sessions a day. At 55 that is manageable for many people but tiring over a full week.

    How to manage it: Plan to coach only at first, then hire coaches and move into the lower-effort work: booking schools and parks, scheduling, training coaches and checking on classes.

  • A safety or abuse allegation can end the business

    Any injury or complaint involving a child is serious. Schools, districts and insurers expect background checks, mandated-reporter training and abuse and molestation coverage.

    How to manage it: Live Scan every adult, complete mandated-reporter training, keep two adults present where possible, write a conduct and reporting policy, and carry abuse and molestation coverage.

  • Finding and keeping part-time coaches

    Classes run in short after-school and weekend slots, so coach jobs are part-time and turnover is common. A no-show coach means a cancelled class and unhappy parents.

    How to manage it: Recruit from college and high-school sports programs and retired teachers, keep a backup coach list, and pay on time. Budget for payroll taxes and workers' comp, since coaches are usually employees in California.

  • Your business depends on other people's venues

    Preschools, school districts and rec departments decide whether you can teach on their sites. They may take a share of fees, require high insurance limits and named-insured certificates, or switch providers.

    How to manage it: Spread classes across many sites, keep certificates of insurance current, and treat directors and rec staff as your main customers.

  • Competing with national franchise brands

    Soccer Shots, i9 Sports, Amazing Athletes, Skyhawks and STEM brands already sell to preschools and rec departments in most California metros.

    How to manage it: Compete on reliability, local relationships and a niche (an age group, a sport, or a neighborhood the big brands underserve), and price close to local rec-guide rates.

  • School calendars and weather

    Enrollment follows the school year, dips around holidays and late summer, and outdoor classes get cancelled for rain or heat.

    How to manage it: Add summer camps, have indoor backup sites or make-up dates, and keep a cash reserve from busy seasons.

Licensing by State

Requirements vary by state and local jurisdiction.

More states are coming.

A general guide only. Rules change and vary by city and county — confirm with your local government before you start.

The Playbook

A step-by-step guide from setup to growth.

  1. Phase 1

    Setup

    • Choose your program (one sport, multi-sport or STEM) and age group
    • Form your business and get a city business license
    • Get your own Live Scan and complete mandated-reporter training
    • Buy general liability with abuse and molestation coverage
    • Write a child-safety and reporting policy and a class curriculum
    • Set your session prices against local rec-guide rates
  2. Phase 2

    Preschool, school and rec department partnerships

    Included in the complete kit

  3. Phase 3

    Teaching your first classes

    Included in the complete kit

  4. Phase 4

    Marketing to parents

    Included in the complete kit

  5. Phase 5

    Hiring and training coaches

    Included in the complete kit

  6. Phase 6

    Operations and child safety

    Included in the complete kit

  7. Phase 7

    Growth: camps, leagues and more sites

    Included in the complete kit

Suppliers and Tools

Vendors independent operators use.

No supplier pays to be listed. If we ever earn a referral fee from a link, it will say “Affiliate link” right next to it.

Class equipment

Balls, cones, pinnies, small goals and bags for youth classes.

Class registration and billing

Online sign-up, rosters, payments and parent messaging for kids' classes.

Background checks and mandated-reporter training

Live Scan fingerprinting and California's online mandated-reporter training.

The Kit Is Coming

Everything on this page is free. The downloadable kit (playbook, spreadsheets, templates) is in the works.

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Frequently Asked Questions

Is this a franchise?

No. The Open Franchise is not a franchise and does not sell franchises. You start and own your kids' program yourself, with no franchise fee, royalties, or territory rules. We sell guides and kits; that's all.

Does California's youth service organization law (AB 506) apply to a for-profit company?

Very likely. The law covers organizations whose staff are mandated reporters as employees or administrators of a 'public or private' youth recreation program or youth organization, and it doesn't exclude for-profit businesses. We found no official ruling either way, so plan to comply: background checks, mandated-reporter training, reporting policies and two-adult supervision where possible.

Do I have to coach the classes myself?

Not forever. Many owners coach at first to learn the work and save money, then hire part-time coaches and spend their time booking sites, scheduling and training. That second role is much less physical but adds payroll, workers' comp and hiring work.

Can my coaches be independent contractors?

Usually not in California. Under the AB 5 test, people who coach for a coaching company are generally employees. Check the DIR page linked above and get professional advice before hiring.

Are these numbers guaranteed?

No. Every cost and price comes from a cited source, shown as a range where possible, with the date we last checked it. Franchise revenue figures are gross sales, not profit. Your costs and results will depend on your market and choices.

Figures last verified October 31, 2026. Every number links to its source. See all sources for this page.

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